Organiser: Department for International Trade
Date: Thursday, July 12, 2018 - 09:00 to Thursday, July 26, 2018 - 12:30
Address:
Coventry & Warwickshire Chamber Of Commerce
Cheetah Road
CV1 2TL Coventry
Eventbright

Digital Series 

Find online marketplaces

Reach over 2 billion consumers online around the world

Get special deals negotiated on behalf of UK businesses

Part 1: Reaching a global audience: SEO & international e-market places (12 July 018)

SEO

SEO basics - How to get your site ranking in Google

Developing a content plan

How to research your keywords

Creating a backlink strategy

What online tools to use to help you with your digital strategy and competitor analysis

eMarketplaces

What are they and how do they work?

Which ones are suitable for your business

What are the requirements to get onto these platforms

How does Amazon work

How to rank better in Amazon

Part 2: Building brand recognition: International online advertising (26 July 2018)

Online Advertising

Understand online advertising

How to use Google AdWords

Overview of Google Shopping

Intro to Facebook Ads

Overview of Google AdWords

PLEASE CHECK THAT YOU ARE ELIGIBLE BEFORE REGISTERING:

This event is funded by West Midlands Chambers of Commerce’s ERDF SME International Growth Project and we therefore require attendees to complete and submit this simple online form unless your firm has done so already. In order to attend you must be an SME registered within the West Midlands. On receipt of this we will process your place on the workshop.